Vishwanath Muthuraman - Founder & CEO

We're The Data ScientistsYour Marketing Team Needs

Bridging the gap between advanced analytics and marketing results that drive real business growth.

Why I Started Altaris

"After years as a data scientist, I kept seeing the same problem: marketing teams had great ideas but lacked the technical skills to implement advanced analytics and automation.

In 2024, I founded Altaris to bridge that gap - combining deep technical expertise with practical marketing knowledge to deliver systems that competitors can't replicate."

Vishwanath Muthuraman
Vishwanath Muthuraman
Founder & CEO

Altaris By The Numbers

Real results from bridging data science and marketing

$4.2M+
Additional Revenue
Generated
186%
Average ROI
Improvement
43%
Average CAC
Reduction
12
Industries
Served
90%
Prediction
Accuracy
100%
Client
Retention

The Technical Foundation That Sets Us Apart

Deep expertise across the entire data science and marketing technology stack

ML_MODELS/dashboard
Model Accuracy: 94.7%Prediction Confidence: High
Customer LTV
$12,450
Churn Risk
2.3%
SUCCESS: Predictive models running

Machine Learning & AI

  • Predictive modeling with 90%+ accuracy
  • Custom algorithm development
  • Real-time optimization systems
  • Customer lifetime value and churn prediction
analytics_engine.py
import pandas as pd
import tensorflow as tf
from sklearn.ensemble import RandomForestRegressor
# Advanced attribution modeling
def predict_customer_ltv(features):
model = tf.keras.Sequential([
tf.keras.layers.Dense(128, activation='relu'),
tf.keras.layers.Dropout(0.3),
tf.keras.layers.Dense(1)
])
return model.predict(features)

Our Core Technologies

  • Python, R, SQL, TensorFlow
  • Advanced statistical analysis
  • Marketing automation platforms

What Our Clients Say

Real feedback from companies we've transformed

Candace Mueller
Candace Mueller
VP, Brand Communications & Marketing
Hagerty
"Altaris revolutionized how we connect with classic car enthusiasts. Their predictive models identified high-value collector segments we'd never targeted, increasing our policy conversion rate by 67% and expanding our community engagement significantly."
Jeffrey Ratliff
Jeffrey Ratliff
Director, Sales & Marketing (North America)
Takeuchi-US
"Altaris transformed our B2B equipment marketing with sophisticated lead scoring models. We now identify serious construction buyers 3 months earlier, resulting in a 43% increase in qualified dealer leads and $2.1M additional revenue."
Dale Bartelson
Dale Bartelson
Senior VP, Sales & Marketing
Pure Safety Group
"Altaris built predictive models that identify high-risk industrial accounts before they even know they need safety solutions. Our proactive outreach program now generates 89% more qualified enterprise leads with 34% shorter sales cycles."
Brian Hopkins
Brian Hopkins
VP, Regional Sales & Marketing (US)
Norbrook
"Altaris developed sophisticated veterinary market segmentation models that revolutionized our approach to animal health marketing. We now predict which veterinary practices will adopt new treatments, increasing our product launch success rate by 156%."
Altaris team engineering better marketing

Our Mission: Engineering Better Marketing

We believe marketing should be measurable, predictable, and systematic. Instead of relying on intuition and best practices, we use data science to understand exactly what drives results for your specific business.

🔬

Data-Driven

Every decision backed by evidence

Results-Focused

ROI and revenue are our north stars

🛠️

Technical Excellence

Building systems that scale

🤝

Partnership

Your success is our success

Recognition & Certifications

Trusted expertise backed by industry certifications

Google Analytics
Certified
AWS Certified
ML Specialist
Facebook Blueprint
Certified
Technical
Certifications
Industry
Recognition

Marketing Systems That Scale

Data Input
AI Models
Predictions
Results
Continuous Learning & Optimization

Building Marketing Systems That Scale

We don't just run campaigns - we build infrastructure that gives our clients sustainable competitive advantages. Our systems learn and improve over time, delivering compound returns on your marketing investment.

Self-improving algorithms that get smarter over time
Scalable infrastructure that grows with your business
Compound returns that accelerate over time

Ready to Transform Your Marketing?

Let’s build the data science infrastructure your marketing team needs to compete at the highest level.

Trusted by industry leaders

Hagerty
Takeuchi-US
Pure Safety Group
Norbrook